Evolution towards a more systematic concept of the needs of users and customers leads to a greater focus on the home as the real area to analyse and come up with new solutions not only concentrating on a product but also on integrating it in the home system as a whole. The new demographic variables: greater life expectancy, a focus on new more decentralised models of healthcare, improvements in energy efficiency, the incorporation of new materials and a more intelligent, interconnected home are some of the most important elements in the future for the development of the cluster. That is why we are tackling areas like: Safety, Wellbeing and Comfort, Health and Energy and Sustainability: